Linda Shein is a growth architect and digital transformation expert who specializes in guiding retail, e-commerce, and CPG companies through periods of innovation, growth, scaling, and exits. She works with investors to build pipeline, conduct due diligence and coach portfolio companies, is a sought after speaker and often quoted in industry trades, and most recently wrote an article on AI for Nutrition Business Journal.

Linda's expertise encompasses general management, branding, marketing, merchandising, and digital innovation. Her unique blend of creative design and financial acumen, public and private company leadership and entrepreneurial experience, and high level strategic vision yet pragmatic approach to execution, sets her apart as a rock solid catalyst for change. 

Linda draws on her extensive experience across diverse verticals (wellness, natural products, supplements, personal care, food & beverage, fashion, healthy home, furniture, beauty, automotive, grocery, and more) to leverage best practices and drive growth and transformation without relying on conventional competitor benchmarking. Her experience includes the following roles:

• Retail Fortune 500 division President, scaled to 50 stores and 300 employees;

• Interim C-suite roles such as EVP, Chief Marketing, Merchandising & Digital Officer of a private equity backed vertically-integrated home décor business;

• Managing Director of Wharton Business School’s retail, ecommerce and CPG think tank, overseeing partnerships and boards composed of over 80 CEOs from top legacies like Nordstrom, Estee Lauder, and Campbell’s Soup, and innovative DTC brands like Warby Parker, Harry’s, Care/Of and Birchbox.

As a public and private company board director, Linda was a co-host on SiriusXM Business Radio’s Marketing Matters, and served as a retail subject matter expert on CBS News. At Wharton, she orchestrated a mastermind group for 20 DTC CEOs, fostering a community of high-growth leaders to cultivate best practices while launching their first "experiential" physical stores and scaling online. Some became "unicorns," and others exited to Fortune 500s or went public. Linda holds an MBA from Harvard Business School and BS in marketing from University of Pennsylvania’s Wharton School.